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The Future of Gas Stations: Navigating Challenges and Embracing Opportunities

Posted By Driivz Team

August 5, 2024

Updated on: June 19, 2025

Over 97 percent of American convenience stores that sell gasoline are owned or operated by independent operators. These businesses heavily depend on in-store sales to stay afloat. Despite numerous challenges, they have unique opportunities to innovate and thrive in an evolving energy landscape.

For retailers, the current business model of gasoline sales offers razor-thin profit margins. The net profit per gallon, after accounting for costs such as labor, utilities, insurance, and credit card transaction fees, hovers around $ 0.03-$ 0.07. This results in a net profit margin of less than two percent, making it a challenging landscape for store owners. The oil market’s volatility further complicates the situation, making it difficult for store owners to recover costs during low-margin periods, and tightening their already slim profits. Furthermore, electrifying gas-convenience stores will become not only a necessity to meet global climate goals but also a financial imperative. According to research from the Boston Consulting Group, fuel retail networks are well on track to unprofitability by 2035, even in scenarios in which new mobility models are less disruptive and fossil fuel sales do not decline precipitously.

Best Time for Gas Stations to Electrify

However, the growth of electric vehicles (EVs) adoption presents a meaningful opportunity for these gas station owners to innovate. As EV adoption continues to grow, EV stakeholders need to expand existing convenient charging options, especially for drivers who travel long-haul distances. According to BloombergNEF’s latest Electric Vehicle Outlook report, EVs of all types are already displacing 1.7 million barrels per day of oil usage, equivalent to about 3% of total road fuel demand. This trend underscores the transformative potential of EVs in the energy market. Aided by the new U.S. federal government investment into highway charging stations at gas stations and rest stops—over 50% of federal funding for highway EV chargers will be earmarked for gas stations and truck stops— it has never been a better time for gas stations to electrify.

 

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Yet, transitioning to EV infrastructure comes with its own set of challenges for retailers. High electricity costs are a significant concern. The amount of energy utility companies generate is constrained by generation and transmission capabilities, and ultimately expanding this infrastructure is costly. Grid stakeholders have long stressed that this infrastructure during non-peak time must be better utilized to avoid grid instability. Ultimately, energy pricing has served as an important cost element and a means of controlling grid load. As EV adoption continues, smart charging solutions will be critical to helping drivers and hosts choose charging times that optimize costs and minimize grid impact. With North American EV charging operators on pace to spend around $6.1 billion on charging infrastructure this year— almost twice that of 2023—electrifying gas-convenience stores will be key to ensuring EV networks in the United States will keep pace with demand.

EV Charging Management Platform for Gas Stations

The Driivz platform offers a robust solution for managing EV charging networks for the smart grids of the future. While early market entrants struggle to keep pace with rapid growth and changes, Driivz is a proven platform that enables larger companies—especially existing utilities and oil and gas firms—to deploy a unified solution to effectively manage EV charging networks at scale. Driivz has facilitated easy migration, integration, and connectivity to legacy systems; supported diverse business models; and ensured regulatory compliance across markets in Europe and East Asia to the United States.

The future of gas stations is not just about adapting to the changing energy landscape, but also about seizing the opportunities it presents. By tapping into the EV market and adopting smart EV charging management solutions like Driivz, gas station owners cannot only navigate current challenges but also secure long-term success. This shift towards sustainability opens up new avenues for growth and profitability, offering a promising future for the industry.

FAQs

While many gas stations are branded as large corporate fuel retailers, half of them are actually small businesses owned by independent dealers. While the price for gasoline at the pump is governed by market forces, oil prices are volatile and on the rise. After considering operating expenses that include labor, utilities, insurance and credit card transaction fees, traditional gas stations operate on razor-thin net profit margins of less than two percent.
In addition to the logistical challenges involved in setting up a new line of business in the transition to EV charging, fuel retailers have to deal with the high cost and low availability of electricity. Many gas stations do not have enough electrical capacity to handle significant additional loads. To accommodate EV charging, they often need utilities to upgrade the electrical infrastructure that serves their stations, which is a costly endeavor. Moreover, assuming they eventually can get enough power, high electricity costs become a significant concern.
EV charging draws a lot of power and is not consistent throughout the day. These dramatic changes in consumption of electricity create challenges for utilities to maintain stability of the grid – especially during non-peak hours. Smart charging offers several solutions to mitigate large shifts in demand, including:
  • dynamic pricing to help move some of the peak demand to off-peak hours.
  • peak shaving to put a cap on the amount of electricity drawn for EV charging.
  • Integrating renewable energy sources and local battery storage systems to supplement the grid during peak load times.
  • Dynamic load balancing to ensure optimal sharing of electricity available for EV charging among all vehicles currently connected.
EV adoption is on a steep growth curve that gas stations can use to improve their profitability. Using a platform, like Driivz, that supports smart energy management for EV charging, gas stations can optimize pricing and energy management to maximize revenue. EV charging also increases dwell time and spending at convenience stores, and through smart loyalty programs, gas station owners can increase customer engagement and retention.
Driivz offers fuel retailers a robust platform that enables them to manage their EV charging networks at scale. Driivz’s has proven industry experience in migrating existing networks and launching new ones, extremely flexible billing to support diverse business models, connectivity and integration with legacy systems, and supporting regulatory compliance across global markets.

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